It’s been posted on Websites around the globe. The post-Proposition 8 footage of MSNBC Host Keith Olbermann’s on-air plea that the issue of same-sex marriage isn’t about politics but about “the human heart” reminded us that “A,” for allies, is an often overlooked letter, in the acronym soup of LGBTA.
GLAAD also has recognized the Nov. 10 segment as one of the best moments of national media coverage in November. The group’s monthly recap, "The Best & Worst of National News," also calls attention to recent social issues coverage by The New York Times and The Washington Post.
What I like best about this GLAAD effort is that it includes e-mail links for readers to notify media outlets and/or personalities that their support didn’t go unnoticed.
The same is true of GLAAD’s inclusion of links to contact those involved in the so-called “worst” news, also listed on the GLAAD site.
In days when we are hard pressed for time, GLAAD has made this online integration of news and one-click e-mail links so easy that it is almost impossible not to voice your opinion. The same can be said for one-click links to join Facebook fan pages or online causes that even the biggest procrastinator among us can’t ignore.
I personally have had a number of friends get off the sidelines for the first time in recent memory to join causes via Facebook and even share those links with other friends to spread the word.
This is digital media at it’s simplest but also at its most efficient. All the bells and whistles of social media and online communications are wonderful for engaging a lot of our world. But, with the diversity of technophiles and technophobes even within our own diverse community, we can’t forget as professional communicators that something simple can still be among the best forms or channels of communications.
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