Our friend Joe LaMuraglia of gaywheels.com just sent us his second quarter list of top ten “most researched cars” on gaywheels.com. Joe’s press release heralds the debut of the Audi R8, Mercedes-Benz E Class and Nissan Quest on the list.
Here’s the full list:
Top 10 Most Researched Vehicles on Gaywheels.com – 2nd Qtr 2009
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VW Rabbit
- Audi R8
- VW Eos
- VW Jetta
- Volvo C30
- Mercedes-Benz E-Class
- Saab 9-3
- Nissan Quest
- Toyota Yaris
- Mazda Mazda3
Joe’s quote in his press release points out that these results demonstrate “the diversity of interests among LGBT automotive consumers.” As the list describing what cars LGBT car buyers are researching includes a pricey sports car, a luxury sedan and a minivan, I’d have to agree with Joe.
But I also wonder if the cars on the list might also demonstrate the role of the LGBT car buyer as a leading indicator. The list is chock-full of the “usual suspects” from VW, so that’s no surprise. But if our community is checking out Mercedes and Audis online, I wonder if that means we’re starting to think things are looking up in the economy. Certainly, the influence of gay families is being felt with the inclusion of the Nissan Quest minivan in Joe’s rankings.
What do you think? Is our community's interest in a more varied set of cars a positive sign of things to come or just a momentary blip in an otherwise sour economy?
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I can’t speak much about the economy but I can vividly recall my BYU-Idaho professor telling us how his wife didn’t want their son to drive a Subaru cause she didn’t want him to be gay. (In Idaho gay’s were known for driving Subarus. Not that there were many but I guess enough driving them to create the stereotype. haha)