Posts Tagged ‘Multicultural’

Gay, the European Way

Posted by

I know Spring isn't scheduled to arrive until this weekend, but I have to tell you– it's beautiful here in Cleveland right now! Sunny, almost 60 degrees– what a way to prematurely start the weekend!

Now I know the past couple of postings I have focused on the tourism industry and LGBT marketing. Perhaps it stems from my desire to go on vacation somewhere. Regardless, I keep seeing LGBT marketing progress coming from this sector, and now, my interest is captured by some great LGBT travel products from across the pond.

London is a city I have always wanted to visit, yet never had the opportunity to do so. And apparently, they want me to come! The "tourism chiefs" in London have launched a "Gay London" iPhone application, which provides listings of bars, restaurants, hotels and attractions. Additionally, it also features a blog (unfortunately, not ours) which promises to be continuously updated with LGBT news and events for visitors to London.

In the Czech Republic, ESO Travel has released a "Pink Go" brochure, which boasts gay-friendly hotels, crusies, and LGBT-only accommodations from around the globe. But, no such hotels or houses are listed for Czech itself. According to teh CEO of the travel company, "there are no hotels or guest houses in the Czech Republic that were ready to clearly declare their gay friendliness or approach to this minority. So I think that this project may inspire other service providers within the Czech Republic and we think that definitely in the next brochure we will be able to include some wellness facilities that will be willing to label themselves a gay-friendly destination.”  

First NYC, then Houston, off to Atlantic City and Philly, now London and the rest of Europe. The tourism industry has established how trendy it is to be "LGBT friendly." You can market to us, but you need to give us discounts as well. And, even more effective, make sure you have a presence within the local LGBT community, and not just focused on those visiting your humble abodes.

Have a good weekend all. My forecast calls for shopping, sleeping, and perhaps sunning. You choose the order. 

The Global LGBT Ambassador

Posted by

Hi all! I’m Guido Schmitz and I’m glad to be a new contributor to Out Front. I’m located in Frankfurt, Germany, basically in the very heart of good old Europe. Once a month I’ll aim to add a European perspective to this blog, highlighting similarities as well as differences in how LGBT topics are dealt with in the US and in Europe.

It wasn’t hard to decide what topics I would turn to in my first entry. It’s of course about Guido. Nope, don’t worry it’s going to be a self-promoting PR stunt here. Ever since the general elections in Germany last October we are happy to have the world’s only out secretary of the state, Guido Westerwelle. While Germany has quite a few high-ranking gay and out politicians, such as the majors of Berlin and Hamburg, a gay secretary of the state certainly adds a new dimension.  Ever since Mr. Westerwelle came into office the entire German media has discussed how he would manage his trips abroad to countries where homosexuality is quite an issue, especially in the Middle East.

The debates in the media came to a high when Westerwelle travelled for the first time to Saudi Arabia, Japan and China in January this year. All three countries are very different from each other which holds equally true for how LGBT life takes place there. While in Saudi Arabia homosexuality is still prosecuted and may even result in a death sentence, the two Asian countries have a more relaxed attitude. While Japan has a vibrant LGBT scene, LGBT politicians are still perceived as somewhat odd there, though. And a more relaxed view on the LGBT community is only developing now in China – with still a long way to go.

This being a LGBT communications blog I would think two aspects are most important in this context. How did the media perceive Mr. Westerwelle’s performance in these three countries and secondly how powerful of a global spokesperson can one man be by speaking out for human and, thus, LGBT rights?

There isn’t much controversy about the first aspect. All but a few media thought he performed extremely well. Tabloids as well as the leading daily quality newspapers all agreed that he did the best he could in each unique cultural circumstance. He used a warm welcome in Saudi Arabia to emphasize the importance of human rights at the press conference together with the Saudi Arabian secretary of state. He took his partner, Michael Mronz, to the Meijin shrine, one of Shinto religion’s most important sanctuaries, and both participated in a ceremony. It all seemed very natural and he didn’t shy away from speaking a plain language when it came to human rights. When the Chinese authorities decided to stop the first “Mr. Gay China” event at the very day of Mr. Westerwelle’s visit to Beijing, he openly called for protection of minorities in China. This provoked a harsh reaction by the Chinese government that noted interference with internal affairs.

Regarding the second aspect the picture is more ambivalent. A Swiss newspaper, Basler Zeitung, looked at the first 100 days of Mr. Westerwelle being in office and how well he performed so far. They came to the conclusion that even if he does not want it himself, by speaking out for human rights openly when he is abroad, he will gain the role of a world ambassador for homosexuals.

This is quite a title they gave him and you are well advised to be skeptical. When the Saudi Arabian TV reported about Mr. Westerwelle’s state visit, his homosexuality or human rights was nothing the viewers were told about. A male secretary of the state living together with another man and not making a secret out of it? That story is something – with the exception of the sheiks – the 28 million people in Saudia Arabia still don’t know about.

Coming back to the two initial questions, has Mr. Westerwelle lived up to the expectations?

  1. Mission accomplished with regard to speaking up for human and LGBT rights in difficult situations even when other national interests are at stake.
  2. Mission still under way with regard to becoming a global spokesperson. It is one thing to stand up for the LGBT community but it is a completely different thing to be heard globally and especially by those who live in countries such as Uganda.

Have you heard of the proclaimed global LGBT ambassador Guido Westerwelle so far? Do you think that a global ambassador can at all be successful? Or does every community need its own spokesperson rooted in its specific culture?

Picture by Nevil5

Gay Africa

Posted by

As briefly discussed on the Out Front Blog, Uganda introduced the so-called Anti-Homosexuality Bill in October 2009. The bill, which criminalizes homosexuality, prohibits any form of sexual relations between people of the same sex, as well as making it illegal to publicly support LGBT rights. Additionally, the bill bans offering social and medical services to LGBT individuals, and in its most controversial specification, calls for sentencing HIV-positive homosexuals or serial offenders to death for their sexual acts. Ugandan citizens are required to report gay activity within 24 hours – or risk up to three years in prison.

This is a fantastic video explaining the bill:

According to Julius Kaggwa, human rights activist:

LGBT
Ugandans
endure verbal insults, physical and sexual harassment, arbitrary
arrests and torture, and humiliating publicity. They are
victims of correctional rape and other sexual abuse, blackmail, and
arbitrary detention, and are denied health care, housing, education and
other social services on account of their sexual orientation. As a
human rights defender and sexual minority, I fear for my life.

Western governments, including the United States, and human rights organizations, have adamantly denounced the draft legislation.  Unfortunately, Uganda is not the only African nation taking legal action against LGBT individuals. Homosexuality is illegal in more than 30 nations across the continent.

In Kenya, five men were arrested for being “alleged” homosexuals. Two of the men had been found with wedding rings, and according to the district officer, were attempting to get married. Homosexual violations in Kenya are punishable by up to 14 years in prison.

In Malawi, two gay men were arrested immediately following a same-sex marriage ceremony.  The two men were charged with unnatural acts and gross indecency, and face up to 14 years in jail if they are found guilty.  According this Guardian article, police in the country have launched an operation to target high-profile gays and lesbians.

How does what’s happening in Africa affect us? As my fellow Out Front blogger Bryan so eloquently explained, regardless of your beliefs, the taking of a life because of race, sex or orientation is undeniably wrong. As LGBT individuals and allies, we cannot turn a blind eye to the devastating human rights violations occurring in Africa. What can we do? The Nation has a fantastic list of how we can help and I’ve called out a few that I think are especially important:

1.    Get educated. Learn more about the anti-gay movement in Africa. As mentioned above, the Uganda Anti-Homosexuality Bill is NOT an isolated incident.
2.    Get online and get active. While joining a Facebook group isn’t social advocacy, it WILL help spread the word to your network of friends, acquaintances and co-workers, letting them know where you stand on the issue and will help keep you informed.
3.    Support HIV/AIDS prevention in Uganda and other African nations.
4.    Continue to loudly and proudly fight the anti-gay movement in America.

Photo courtesy of Benedicte Desrus

Destination Wedding: Nepal?

Posted by

Nepal With an economic recession that is crippling many industries around the world, companies are looking to new avenues, and new audiences, to keep business alive. One of the industries most affected right now is tourism. Let's face it– with a large majority of the world scraping by to be able to afford basic necessities, an extended stay at an all-inclusive resort is just not in the works.

This reality is why I was so impressed with an article last week about Nepal's new commitment to the LGBT tourism industry.  Nepalese lawmaker Sunil Babu Pant has started a travel agency, Pink Mountain, to offer gay-themed tours of Nepal's major tourist sites as well as to organize wedding ceremonies. In fact, openly gay Indian prince Manvendra Singh Gohil will be marrying his partner at a Hindu temple in Kathmandu, which Pant hopes will be just the beginning of destination weddings in Nepal.

Pant points to the smart business sense behind targeting the LGBT tourism dollar– it's an estimated industry worth US$670 million worldwide. This lucrative fact essentially guaranteed the support for Pink Mountain from Nepal's traditionally conservative tourism industry, which has set its own goal of attracting one million visitors to Nepal in 2011. This is also part of a larger evolution towards the LGBT community in Nepal– the country's new constitution is expected to define marriage as a union between two adult individuals, regardless of gender, and to outlaw discrimination based on sexual orientation.

This is smart marketing. Identify the challenge– in this case, a crippling economy combined with an entire decade of civil unrest. Address an unmet need– many Asian countries discriminate against open members of the LGBT community. Create an innovative solution– attract a new audience (LGBT) to Nepal by creating specific packages, and a culture, that embraces the unique value proposition of the LGBT community.

I give Pant, and all organizations in Nepal, credit for thinking outside the box. It's already working– one lesbian couple from Massachusetts want to hold their nuptials in Mustang, high in the Himalayas.

What do you think about this concept? Would you visit Nepal in light of these advancements?

  

ButtOut Ohio– Helping LGBT Youth Become Tobacco Free

Posted by

ButtOutOhio_logo Happy Friday all. Here on the Out Front blog, we often take the time to point out smart communications campaigns that effectively target the LGBT community. Sometimes, we talk about our own work. Today is one of those days.

Today in the United States, approximately 43.4 million adults and 4.5 million adolescents smoke.Despite known health risks, new individuals become smokers every day. Nearly 6,000 youth under the age of 18 start smoking each day, with 2,000 actually becoming regular smokers.

The LGBT population has a higher smoking rate than any other minority population. Some research estimates that members of the LGBT community smoke cigarettes at rates ranging from 40 to 60 percent higher than the heterosexual population.

Data from the Centers for Disease Control and Prevention show 80 percent of adult smokers initiated the habit prior to turning 18 years of age. Sadly, the percentage of LGBT youth using tobacco is growing at an alarming rate. While 28 percent of straight youth self-identify as smokers, nearly twice as many (59 percent) of LGBT youth classify themselves as smokers. In fact, LGBT youth are more likely to start smoking before the age of 13 than their heterosexual peers. With such a high number of LGBT youth using tobacco now, there is a far greater chance for them to become regular smokers as they transition into adulthood. 

Studies have shown that LGBT youth are at higher risk than heterosexual youth to experience low self-esteem, feelings of alienation, depression and substance abuse issues; all of which are directly correlated to tobacco initiation and use.  And let's face it– we don't need studies to tell us why we smoke when we are young and gay. It's an outlet to relieve stress. Some have smoking, I had show choir (which didn't help the "gay" label at the time…)

Read more »